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Through extensive market research and successful campaigns managed for current Vmatrix clients, our team has confirmed that most successful video SEO campaigns contain a link to a corresponding video-enhanced HTML Web page, or VLP (video lead page), optimized for the same keyword phrases.
A video, widely distributed along with "Keyword Phrase A", invariably achieves higher rankings in Google search results when it is distributed along with the URL of a corresponding lead page that is also optimized for "Keyword Phrase A". To maximize the impact of your video SEO campaigns, a dedicated VLP must be created to boost rankings and help customers take the "next step" in the sales process by migrating from your top-ranked video to a traditional HTML lead page.
A dedicated VLP (shown here) was designed exclusively for the video SEO campaign of HellFighter, a military searchlight manufactured by Vmatrix client Surefire, LLC. The anchor keyword phrase "military spotlights"
and similar phrases were integrated into the page titles, headline, product description, and Meta tags in the source code of the HellFighter VLP, which can be viewed at www.hellfighter-spotlights.com.
Because the HellFighter video SEO campaign was launched with a corresponding video lead page, the first campaigns succeeded in driving the HellFighter video and corresponding VLP to page one of Google's national search results for the search terms "tactical spotlights", "hid handheld spotlights", and similar phrases. SureFire's marketing team was so impressed by the initial rankings their video obtained they ordered ten more video SEO campaigns for ten more SureFire products. To see one of the top national first-page rankings obtained by Vmatrix for the HellFighter video,
click here.
If your Webmaster is unavailable to produce your VLP, our team will manage this process for you using a standard template containing a keyword-loaded title, a text field, an embedded video, a phone number that can be tracked, and, if needed, an e-mail form if you want prospects to contact you by phone or e-mail to qualify for your "offer". Examples of our standard VLP can be found at the following URLs:
www.DRTV-Media.com
www.NuView-Global.com
www.Lumineers-Austin.com
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