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Vmatrix remains a pioneer in VSEO (video search engine optimization) with the development of Vsearch™, a video-distribution and keyword-distribution platform that helps corporate marketers, medium-size-business owners, and small-business professionals find thousands of new local customers online by driving their videos to the top of search results for their most valuable keyword phrases.
The Vsearch™ process begins with a thorough keyword and video SEO opportunity analysis of your products or services. Once your targeted keyword phrases are identified, we'll then create a special Web page, called a VLP (video lead page), designed to help you convert prospects.
Our team will also edit your video for VSEO mass distribution: we'll add a graphic with the Website address of your VLP and, if you approve, a call-to-action
offer or discount, which will compel prospects who see your video to visit your VLP. And we'll create your Vtracker™ VSEO lead-tracking account to enable you to measure and continually increase the success of your video SEO advertising program.
With your keyword phrases and a compelling offer identified, your video edited for widespread online distribution, your video lead page created, and your Vtracker™ account set up, your video SEO campaigns are ready to launch.
With Vmatrix as your partner and Vsearch™ as your platform, your newly edited video will be widely distributed -- along with your most valuable keyword phrases -- to dozens of video search engines, including YouTube, podcast directories, blogs, press releases, and social networking sites such as Twitter, Facebook, and LinkedIn. It will be distributed to Google Maps and to local business and chamber of commerce directories. It will also be available for distribution to iPads, iPhones, and other smart mobile media. Your video can also be integrated into your PPC (pay-per-click) campaigns, boosting your CTR (click-through rate) by more than 500% compared with traditional non-video PPC ads.
As a result of your video's mass distribution, it will quickly appear on the first page of numerous search engines, where it will distinguish your business from local competitors who are likely to only appear on page one with links to traditional HTML Websites. Your company, by contrast, will appear in the highest rankings with content far more compelling than a static Website. And if your first-page ranking also contains a thumbnail image link to your video, prospects searching for a local business with your products or services are more likely to click on a link to watch your video than click on another link to visit any of your competitor Websites.
Because of the video-biased changes Google has made in its search algorithms since 2007, and because Google continues to update those complex algorithms, most local businesses have still not successfully search-optimized their TV commercials or other marketing videos. This is why a first-mover opportunity with video SEO exists in virtually every US city and in every market (e.g., dentistry, divorce law, kitchen remodeling, etc.). If your business is the first to launch a video SEO campaign for the most valuable keyword phrases in your market, your video will not only rise quickly to the top of search results, it will likely remain on page one for months or years to come. Your local competition will struggle to get their video on page one, because you will already be there!
In 2011, the majority of video SEO success stories among Vmatrix clients have occurred with businesses that seized the video SEO first-mover advantage in their market and, as a result, saw their video content rise to page one quickly, sometimes within two weeks after the launch of their first campaigns.
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